Article by Lynne Suzanne
1. What
is a comper?
2.
Why
can't I find the entry form in my store... ?
3.
Where
can I find out about current UK competitions...?
4.
Can
I make multiple entries to competitions?
5.
What
is a LWE?
6.
What
is a qualifier or POP?
7.
Should
I use plain white or picture postcards for
prize draws?
8.
Can I
use labels for my name and address?
9.
What
is a handling house?
10. Are
their any books to help me
win cars and
holidays
and write winning slogans?
Some-one who enters competitions.
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Stores may not have the entry form
because:
a) stocks have depleted
b) entry forms have been removed from
display
c) they only stock the qualifying product at
larger branches
d) their branch is not taking part in the
promotion
Ask at customer services for assistance.
Some supermarket entry forms have a shelf
life of around three weeks, so do visit
stores regularly to collect your entry
forms.
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Competition entry forms can be found in
high street stores,
supermarkets, banks, chemists, DIY stores,
garden centres etc.
Other places to search are airports, tourist
information offices, at tourist attractions,
in magazines and newspapers.
For internet competitions, simply go
to any search engine and search for
competition portals, which are gateways to
lots of comps on the web,
or search for competitions to enter,
contests to enter, etc.
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Always read competition rules on the
entry form to ascertain whether multiple
entries are allowed. You may be
limited to one entry per person or one per
household. Sounds obvious, but
submitting multiple entries to a one per
household contest is the quickest way of
ensuring your entry is disqualified.
From my judging experience, up to 25% of
entries are disqualified for some
infringement of the rules, i.e. illegible
entries, omission of name and address (don't
laugh, it often happens!), multiple entries
when not allowed, incorrect answers to
competition questions.
When posting multiple entries for
`first drawn' prize draws, should the
rules permit, then do spread your entries
out, for example, post one every week for
the duration of the draw.
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Long white envelope. Most
`Congratulations you have won' letters
arrive in long white envelopes. LWE has
become a term used to mean prize-winning
notifications.
Competition promoters may offer a choice of
entry such as postcard, plain paper,
telephone, text or e-mail.
Proof of Purchase (POP) or Qualifier. This can
be a till receipt showing the item(s) you
have purchased, which qualifies you to enter
the competition. Hence the
compers term "qualifier". A
"POP" can also be a barcode, logo cut from
package, bottle top or ring
pull.
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When competition rules state
"entries on the back of a
postcard" or "entries on a plain
postcard", we suggest
you use a standard size plain white
postcard. When competition rules state
"send your details on a postcard", we leave
the choice to you.
Some competition judges randomly pick
`blind', others choose bright colours
or pretty picture postcards, others opt for
plain white cards. It really is `the luck of
the draw'. The choice is
yours.
When using picture postcards, draw a line
down the centre of the plain side. Print the
name of the recipient on the right hand
side. Then turn the postcard from horizontal
to vertical and print your name and address
in the space below. This helps
prevent your postcard being returned back to
you in the post.
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Read the rules on the entry form. When it
says `write your name and address', then
print clearly in ink. When it says `add, or
send, your details', then either print or
use a name and address label.
For entry forms with tasks and tiebreakers
we always print. We only use labels
when the task is to send
your name and address for a prize draws,
after checking the rules. The choice
is yours.
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A handling house is a company who
"handles"' competitions on behalf of their
clients. This may include receiving
competition entries and handling the
competition right through to the prize
notification or they may handle the
competition until the judging of the
tiebreaker, when it will be passed to the
promoter. There is always
normally an independent judge(s) present at
judging sessions.
Handling
house article.
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Yes.
Win
Your Fortune in Prizes
by Lynne Suzanne - Comprehensive guide to
winning competition prizes,
tells you all you need to know about
entering and winning prize comps.
Pun-ch
Lines! by Lynne Suzanne & Dee
Tracy. Over 4,000 puns, headlines, word
play, captions and inspirational slogan
ideas for you to use in your tiebreaker
slogans
Win
With Lynne Intaslogans - series of
prize winning slogans
by Lynne Suzanne.
Tiebreaker slogan ideas are all ready for you to use or adapt for
your own tiebreaker entries.
Books available direct from the
publishers:
L A Publications, Book order dept, PO Box
11, Skegness, Lincolnshire PE25 3QH, or from
any good
bookshop.
© Copyright 1993-2005 Lynne Suzanne www.win-with-lynne.co.uk
Editors free reprint rights
Editors
and webmasters are welcome to reprint
Lynne's articles in their own publications,
newsletters or on their websites, provided
author name and website address are
acknowledged. These works MUST NOT be reproduced for
financial gain.
About the
author
Lynne Suzanne is a consultant, freelance
writer and author of
Win With Lynne Intaslogans, Pun-ch Lines! and
Win Your Fortune in Prizes.
FREE Win With Lynne - How to Win
Competitions guide.
www.win-with-lynne.co.uk
Lynne's articles
FREE e-guide
Prize winning
and slogan books
